What better way to make a huge splash in the crowded ocean of a business industry than by effectively marketing at trade shows in your particular field? But after compiling a list of relevant trade shows, you need to decide which trade shows you should attend and how to…

Creating fully functional and user-friendly mobile apps for companies goes way beyond  merely slapping on the company name, logo and a few product pictures. Whether these  comments of curiosity come from the business client or the developer, these are the key questions that need…

It is better not to leave all of the developing ideas to your developer and familiarize yourself with the “dos” and “don’ts” of creating a customized mobile app for your business brand. Take advantage of the upswing of technology and…

Microsite Create a designated “microsite” for your mobile app, which is basically a straightforward website with a landing page that instantly presents a call-to-action response to purchase or download the app and then possibly additional web pages that offer details…