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The Benefits of Mobile Apps

Date: 11/06/2014 Written by: Launchmark

Last Updated on 11/21/2023 by Launchmark

Last Updated on November 21, 2023 by Launchmark

As a business owner in the current digital age, you may have experienced being pressured into trends like social media, mobile apps, and website development. By now, a majority of businesses have websites, but this standalone presence may not be enough.

Should you give in to the new trends, and is it all worth it for your bottom line?

Yes and yes.

Boost Your Mobile Aptitude

Let’s provide a quick breakdown of why mobile apps may be beneficial to business:

  • You Earn Consumer Loyalty – trends indicate that consumers who purchase with mobile apps tend to return for other products or services.
  • Build Awareness – mobile apps present another platform to subtly advertise your business, in addition to websites, social media, and other channels. Sales experts know that combining effective sales channels boosts results.
  • Increased Access – how can customers or employees access popular information on the go? One way to meet this need instantly is with a mobile app.
  • Increased Word-of-Mouth Marketing – mobile apps can be intertwined with social media, generating more shares and likes for innovative products and services.
  • Advertise – A mobile app allows for sharing of quick updates with customers and/or employees with ease.

There are many other features that can be embedded in a mobile app, and it’s up to the business owner to customize this based on the organization’s unique needs. Some other common features now include augmented reality experiences, personalized push notifications, and AI-driven customer service chatbots.

Why have a mobile app when you can have a mobile website?

The answer is simple. A mobile app presents unique advantages, including quicker load times and easy sharing tools. It’s also accessible without online access and can be viewed from the home screen. Speak with our mobile app developer from Launchmark to learn how we can help build your brand.

Keep In Mind…

Entrepreneurs know what it takes to run a business. By using business acumen to pick out solutions that are good for profits and consumer loyalty, businesses remain way ahead of the curve. Studies show that the adoption of mobile apps by businesses is continually increasing, with many recognizing their value for engagement and customer retention.

Launchmark rolls out new software and design solutions for small, medium, and large business owners throughout the nation. We meet the mark when it comes to security, innovation, and top designs. Get a mobile app that will work relentlessly to keep customers and employees happy.

Call Launchmark now at (703) 879-8654 for details and to discuss how a custom mobile app can transform your business.